I wouldn't go for hansel. Hansels are overrated, on my main with mainly guilds I get NOTHING. If u don't know, SOS are bad for loot so that transition is very hard. I recommend starting with forges, then add 4 or 5 level 4 guilds. Slowly trade your forges for lvl 3 buildings at T3. Make sure you are hitting EBs and hiring allies. I recommend to do TFO, Reckoning, and Origins and catch the item session. You can usually gain about 700M from 500 items to make a huge profit. Happy KaW!!!
Op, you're still at the point that you should be focusing on getting the stats needed to hit haunting. Forget about which build will earn more plunder, cause honestly, the difference is nominal. Start getting your attack stats up. Once your low lands are build complete(meaning all lands and the highest tier buildings) and your about 4-5 lands into your high lands with lvl 1 buildings, then youare ready to optimize your build. Dont forget to invest in allies along the way.