Why not have more levels to promote wars. Too many ppl just do enough to get in top 500 as the disparity between top 500 and 100 is tomgreat Why not have another level like top 250 to shootfor? You did similar for the events when you added 25000 and 40000 levels. And you made more cash ?
Or simply have war only events. Rewards could be war oriented only. Eg %EQ only that is only for war or PvP. Give the eb only players a break from events or they join in idc which tbh.